Switch - how to change things when change is hard

is an excellent book (isbn 978-1-84-794031-5). As usual I'm going to quote from a few pages

What looks like a people problem is often a situation problem.


Psychologists have discovered that self-control is an exhaustible resource... What looks like laziness is often exhaustion.


What looks like resistance is often a lack of clarity.


TBU - true but useless.


Knowledge does not change behaviour. We have all encountered crazy shrinks and obese doctors and divorced marriage counsellors.


To be clear, it's not so much that you're a brilliant predictor; it's that he's a lousy self-evaluator. We're all lousy self-evaluators.


When milestones seemed to distant, they should look for "inch pebbles".


Coaches are masters of shrinking the change.


Stanford psychologist Lee Ross... noted that people have a systematic tendency to ignore the situational forces that shape other people's behaviour. he called this deep-rooted tendency the "Fundamental Attribution Error."


With hard goals, action triggers almost tripled the chance of success.